As one of the faithful designers of Vietnamese silk for many years, Phuong Thanh Designer shared the impressive story of the public's change in approach to the silk fashion collections every year.

Phuong Thanh designer (left) has had many years of faithful companion with Vietnamese silk

"In the last 4 years, each year of 2 seasons of Vietnam Fashion Week Spring - Summer, Autumn - Winter, I have pursued the traditional silk material of Bao Loc. After each season, I find the worthy signals Happy about the sales, "Phuong Thanh fashion designer revealed.

"The first season I received a lot of access from foreign visitors. When combined with Vietnam Silk House to introduce the collection in Hanoi, a lot of Italians involved in buying my designs. I continued to bring the product. The products about Dong Khoi and Ho Chi Minh City, which are crowded with foreign visitors, sold out very quickly in less than a month.

By the second year, when I was doing the Fall - Winter fashion collection, I realized that Vietnamese customers were starting to care. Most Vietnamese people used to think that silk was a luxury, hard-to-wear, and difficult-to-preserve line, but perhaps because of my design, it minimized the things that made the public feel the most troublesome about ironing, preserving. They started to look for more.

Bao Loc silk can be machine washable, the prints on silk will not fade, hand inkjet technology ", Phuong Thanh revealed an interesting story.

"Until now, one factor that motivates me to continue my passion for silk is the increasing demand of the market. I will continue to cultivate this love," said Phuong Thanh fashion designer.

A soaring and captivating design of the" Wandering Clouds "

Vietnam Spring Fashion Week - Summer 2020, Phuong Thanh fashion designer continues to launch the collection of high-flying materials from traditional silk.

"In December 2018, I went to Bao Loc - Lam Dong to learn about silk production facilities and then I had a cloudy room in Da Lat. From there, I came up with the idea of ​​making a" Wandering Clouds "collection. .

If I use silk for export every year, this year I choose traditional silk, raw silk. A thin line of silk, hand-woven, gives a feeling of soaring, "Phuong Thanh said.

"In order for the clothes to not be exposed, I have to use many layers. Therefore, the investment for this collection is more expensive than using silk for export. However, I still decided to do it because I believe that the BST. will create a good effect outside the natural catwalk, "the designer said.

The color of the collection changes from red to purple, pink, blue, turquoise ... according to the sky

"This year, I highlighted the details on the monochromatic outfit, at most with only 2-3 colors, revealing the curves of the woman," Phuong Thanh said

Whether you are skinny or you are fat, these outfits still respect the beautiful curves. From Phuong Thanh's point of view, women in any form are beautiful. Silk as well as the 2nd skin, if known how, can enhance the shape of a woman.

The woman in the "Wandering Clouds" collection is a bit wild. Not luxurious office girls, but will be the time to go for a walk, honeymoon, sexy but still discreet and soaring.

The collection consists of 25 designs, from the idea to the finished product by Phuong Thanh in a month

"The inspiration of free and liberated women made me more creative than women in the frameworks. Design feelings also come faster, more," the Designer said

If the picnic designs meet the market's good expectations, Phuong Thanh designer will continue to cherish and create pajamas designs and many other designs.

"Silk can be applied to a lot of costumes, it is important that you love silk or not," said Phuong Thanh Designer.